TSA User can view Leads from AdWords

DEMO: New Keyword level Internal CSV report includes "Leads from Adwords" (AdWords UI refers to this value as "Conversions"). This value is separate from Leads from GA and from Calls.

per AML-3154 We will display the following three categories of leads:
*Calls (AML-3289)
*Leads from AdWords (e.g. on Thank you page after form submit)
*Leads from GA (AML-3294)(e.g. click on directions link, other links on the page)

Our tier 1 clients use a Thank You page as a best practice to track the lead from submitting a form. The AdWords Conversion Tracking code will be manually placed on the Thank You page (by the subscriber, merchant or TSA Partner support) and then tracked directly in AdWords. AML will import the data from the AdWords "Conversion" column into the AML db so that we can include in our reporting.

For tips see https://support.google.com/adwords/answer/86276?&hl=en_GB.

Here is a sample of AdWords Conversion Tracking code:

<!-- Google Code for Whitepaper Conversion Page --> <script type="text/javascript">
/* <![CDATA[ */
var google_conversion_id = 971796087;
var google_conversion_language = "en";
var google_conversion_format = "3";
var google_conversion_color = "ffffff";
var google_conversion_label = "3W5VCPvPxVgQ99yxzwM"; var google_remarketing_only = false;
/* ]]> */
</script>
<script type="text/javascript"  
src="//www.googleadservices.com/pagead/conversion.js">
</script>
<noscript>
<div style="display:inline;">
<img height="1" width="1" style="border-style:none;" alt=""  
src="//www.googleadservices.com/pagead/conversion/971796087/?label=3W5VCPvPxVgQ99yxzwM&amp;guid=ON&amp;script=0"/>
</div>
</noscript>