YJ Advanced URL feature added in Sponsored Search API 6.0

YJ has released the latest YJ Promotional Ads API for Sponsored Search, 6.0. We need to update AML to start using this new api. This includes Advanced URLs as the main highlight of the release.

Document Number: APIE-FY16-8281

Dear Customer,

Thank you for using Yahoo! JAPAN Promotional Ads.

We would like to inform you that the Sponsored Search "Advanced
URL" and also Sponsored Search Ver.6.0 have released, previously
announced in "Release date of Sponsored Search 'Advanced URL'
(Document Number: APIE-FY16-8275)". Please see below for details.

Once again, thank you for using Yahoo! JAPAN Promotional Ads.

1. Product:

• Sponsored Search API Sandbox
• Sponsored Search API Production

2. Version Up Type:
Major Version Up

3. Version Released:
Ver.6.0.0 (WSDL version: 6.0.0)

4. Release Date:
April 13, 2016 (Wed) JST

5. About ads upgrading procedure:
Sponsored Search "Advanced URL" has been released on April 13, 2016
(Wed) JST with the purpose of driving integrity to the advertising
market and reducing workload of customers.

This enhancement requires upgrading to Advanced URL by advertisers.
Please check the latest information on the following websites.

アドバンスドURLシステム特設サイト (Japanese)
http://topics.marketing.yahoo.co.jp/ss/advanced-url/top.html

新規入稿・移行手順 (Japanese)
http://topics.marketing.yahoo.co.jp/ss/advanced-url/procedures-manual.html

Advanced URL Release Notes (English)
https://help.marketing.yahoo.co.jp/en/?p=7200

How to Upgrade (English)
https://help.marketing.yahoo.co.jp/en/?p=7185

*Ad delivery for non-upgraded ads will be paused sequentially after
　October 2016.

6. Guidelines and Rules:
The Advertisement Editorial Guidelines and Ad Insertion Rules
have been modified to meet the new Advanced URL system.

<Yahoo! JAPAN Advertisement Editorial Guidelines>
The article '1. Sponsored Search' of 'Chapter10 Specific Standards
for certain Ad Products and Features'

[Modified]
(1) Display URLs
Before: 5. URLs not conforming to Yahoo! JAPAN Promotional Ads
Ad Insertion Rules, such as URLs containing Japanese
characters, cannot be registered
After: 5. The URL information closely adheres to our Ad Insertion
Rules.

[New]
(3) URLs and the site content
The following conditions should be satisfied:
1. Display URL, Landing Page URL, Smartphone Landing Page
URL and the URL of the site displayed by user's click on
the ad have the same domain.
2. The site with Landing Page URL, Smartphone Landing Page
URL and the site displayed by ad click have the same content.

<Yahoo! JAPAN Ad Insertion Rules>
The following rules have been modified.

• PC/Smartphone/Tablet-type Devices Ad Specifications
  (Ad Insertion Rules)
• Sponsored Search Ad Specifications for App Download Ads
• Ad Specifications for QuickLink Options

Please refer to the page below for further details.
http://global.marketing.yahoo.co.jp/products/guidelines.html

7. Additional change in Sponsored Search API Ver.6.0 Document:
<Release Notes>
The following have been added.

• Notes regarding the change in report functions.

<SOAP Faults>
Error list have been added for below Service.

• AccountTrackingUrlService

Error list have been modified for below Services.

• CampaignService
• AdGroupService
• AdGroupAdService
• AdGroupCriterionService
• ReportService
• ReportDefinitionService
• FeedItemService
• RetargetingListService

<Available Field per Report Type>
Added REVENUE and deleted DAY_OF_WEEK for the following report type.

• Geo Targeting Report
• Schedule Targeting Report
• Device Targeting Report

Modified the combination availability of UNIQUE_CONVERSION,
UNIQUE_CONVERSION_RATE, REVENUE_UNIQUE_CONVERSION for the following
report type.

• Landing Page URL Report

<Tracking Parameters>
Following have been added.

• Details of "lpurl" parameter

Sponsored Search API Ver.6.0 Document
https://github.com/yahoojp-marketing/sponsored-search-api-documents/tree/6.0/docs/en/

8. Change in Developer Center:
<FAQ>
Following have been added.

• "Advanced URL" page

Developer Center FAQ page
https://biz.marketing.yahoo.co.jp/developercenter-en/faq/

9. Upcoming Additional Features:
The following features supporting Advanced URL are scheduled to
be released.

• Upgrading function within the Campaign Management Tool
• Auto upgrade to Advanced URL
  *We will make another announcement for the release date and
  further details.
  *Upgrading function will not be available from API.

10. Announcement:
This announcement is also posted on Developer Center.
https://biz.marketing.yahoo.co.jp/developercenter-en/announcement/2070/

If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN API support team

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